Petra Wilkes, founder and CEO of SageGrove.
LMHC
Licensed Mental Health Counselor
LMFT
Licensed Marriage & Family Therapist
NCC
National Certified Counselor
CES:MFT
Counselor Education and Supervision, concentration in Marriage & Family Therapy
Tap a credential to see what it means.
Our Founder

Meet Petra.

A licensed clinician and doctoral student who spent years watching capable people name their values and still feel stuck when it came time to decide. SageGrove is the framework she built to close that gap: a way to see how values actually function, not another list to file away.

Petra P. Wilkes, LMHC, LMFT, NCC
Founder & CEO, SageGrove, LLC · U.S. Navy veteran (OEF/OIF) · PhD student, Counselor Education & Supervision, Barry University
Book a call Connect on LinkedIn →
Why she built it

Naming a value was never the hard part.

In the room, the exercise always ended the same way. Someone could list what mattered to them, honesty, family, freedom, and then sit in silence when a real decision asked them to choose between two of them.

The list told them who they wanted to be. It never told them which value was load-bearing, which one they were quietly starving, or why a good choice still felt wrong.

Petra kept reaching for a tool that showed values in motion. She could not find one, so she built it.

“I wanted a tool that would help me see myself fully, and then support me in navigating life on my own terms.”
Petra Wilkes speaking with her hands mid-gesture, describing how values move and interact.
A simple observation

Values behave less like a checklist and more like a living ecosystem.

AT THE ROOTS
Some hold it all up

The load-bearing values, the ones you only notice when they are missing.

REACHING UP
Some reach for light

The values that pull you toward growth, ambition, and change.

IN SEASON
Some show in bloom

The values that only appear when you are free to express them.

Map them that way, and the hard decisions finally have somewhere to stand.

In her words
Treat values as a list and you stop at who you want to be. Treat them as an ecosystem, and you can finally see how to be.
Petra Wilkes, founder of SageGrove
Petra Wilkes beside a seed-funding check at the FGCU Daveler and Kauanui School of Entrepreneurship.
Backed, taught, and tested

A framework proven in practice, not just believed.

$32,000

Two grants totaling $32,000 from the FGCU Daveler & Kauanui School of Entrepreneurship, awarded through its Veteran Entrepreneurship Pitch Competition.

120

Master's psychology students taught the framework at Christ (Deemed to be University), Bangalore, India.

2026

Graduated from the Syracuse University D'Aniello Institute for Veterans & Military Families (IVMF) virtual training.

Built from years of clinical practice, then tested with real participants across two countries. A framework that stands up in the room, not only on paper.

Teaching & on stage

From a Florida grove to a stage in Bangalore.

Petra has carried the framework across two countries, from private workshops to the university lectern, teaching practitioners to read values the way an ecologist reads a forest.

Petra Wilkes presenting from the Christ University lectern in Bangalore.
Petra Wilkes with faculty and students at a university conference in Bangalore, India.

Presenting the SageGrove framework at Christ (Deemed to be University), Bangalore, India.

A life of values in practice

One value has always led to the next.

The framework did not arrive all at once. It was lived, one decision at a time.

U.S. Navy · OEF/OIF

Clarity under pressure

As an Air Traffic Controller, she learned to make calm, values-led decisions when a choice could not wait. The value: service.

Back to school · triple Master's

Answering a bigger question

After the military she returned to school and earned a triple master's in Religion, Mental Health Counseling, and Marriage & Family Therapy. The value: mastery.

Clinical practice · LMHC, LMFT, NCC

Insight into action

Years in the counseling room, watching capable people name what mattered and still freeze when it came time to choose. The value: purpose.

Christ University, Bangalore

Teaching the framework abroad

Taught the method to 120 master's psychology students, proving it travels across cultures. The value: learning.

SageGrove, LLC founded

Building the grove

She turned the method into a deck, an app, and a company, then won the FGCU Veteran Entrepreneurship Pitch Competition. The value: achievement.

Today · 2026

Leading, teaching, still growing

Facilitating workshops and retreats, completing Syracuse IVMF training, and pursuing a PhD at Barry University. The values: growth and rebellion.

In good company

What colleagues and clients say.

“A privilege to work alongside. Petra has a unique gift for helping others navigate meaningful and lasting transformation, a pioneer whose influence extends far beyond the individuals she serves.”
SW
Dr. Scena Webb, PCC
Senior Federal Executive (Ret.), Executive & Doctoral Coach (ICF PCC), U.S. Navy Veteran

“What Petra has spent years developing is truly, hype-free, life changing for those who work their way through her program. It leaves you with a sequential, learnable, re-usable life tool you can return to whenever you face a genuinely difficult decision.”

SH
Scott Houston
Emmy-winning host of “The Piano Guy”

“Petra is one of the most compassionate, wise, and intelligent people I’ve met. Her attention to detail, meaningful symbolism, and creativity are unparalleled. It’s an experience I will carry with me for the rest of my life.”

DT
Danielle Tate
College faculty, M.A. Clinical Psychology

“The approach creates a welcoming environment where we feel heard, respected, and encouraged throughout the journey. It guides you through discovering your values to ultimately make better decisions. I loved the entire experience.”

ML
Mellone Fay Long
Assistant Director, Fort Myers CDA

Shared with permission from LinkedIn recommendations.

SageGrove phi mark

Work with Petra.

Whether it is for yourself, your relationship, or your team, the best next step is a short conversation. No pressure, no slide deck.

Book a call Send an inquiry →